First off, Dino Dogan from DIYBlogger.net interviewed me last week and you can listen to it here. Also, Dino just came out with a great free PDF ebook (no opt in for Blogging Bookshelf readers!) about video blogging. Download it here.
Guest posting is an awesome way to get your name out there, and I think that every blogger should write guest posts frequently. I try to do one every week or two, though I’ve been slacking off the last couple weeks…
If your readers like what you’ve got on your blog, there’s no reason they wouldn’t like to read what you write on other blogs, right? So I recommend making your guest posts easy to find by having all in one place.
There are a few different ways of doing this, so keep reading!
Note that I’m linking to a few people’s blogs here in this post. All of them (except for one) are regular readers and commenters on my blog, so please help me thank them by checking out their blogs and leaving a comment, retweeting their posts, or whatever else you’d like to do. The exception is Bob’s blog, which I only recently discovered (it’s still great, though).
Option #1: Blog about your guest posts
This one is the simplest ways to spread the word about your guest posts, and is the probably the best for sending your readers over to check them out. You just write up a blog post and say something like, “Hey! I just wrote an amazing guest post over on sweetawesomeblog.com about how to make ten thousand dollars on your blog overnight. Go check it out!” And then link to your article. And then send me a link to that article, because I want to read it.
The only problem with this approach is that your guest posts won’t all be in one place. This is easily solvable by creating a “My Guest Posts” category and putting all of your guest posts in there.
Here are two examples of blogging about your guest posts over on Ingrid’s Nitty Griddy:
Option #2: Link to your guest posts in your sidebar
With this approach, you just have a plain text/html widget in your sidebar and you link to your guest posts. You can have images linked or just use plain text. If you use plain text, here’s the html for each link:
<a href=”url“>Link text</a>
And if you want it to open in a new window, use this:
<a href=”url” target=”_blank”>Link text</a>
I’ve seen this on a few different blogs. Bob from Totally Unique Life has got his as links in his sidebar:
Option #3: Create a “My Guest Posts” page
This is what I’ve been doing here on Blogging Bookshelf (I recently changed it and I’ll get to that in a minute). I created a page in WordPress where I just list my guest posts in reverse chronological order (most recent on top). It’s simple and effective. I had a link to mine in my main nav menu right under my header, but you could also have a link to it in your sidebar.
Here’s what my page looked like:
Option #4: The… other way…
I don’t know what to call this, but this is what I’ve just done here on Blogging Bookshelf. It pretty much combines a couple of the previous options into one.
A month or so ago, I asked my Twitter followers if they’d like to see my guest posts show up in the Blogging Bookshelf RSS feed. The ones who responded said yes.
So I wanted to include my guest posts in my RSS feed, but I didn’t want them cluttering up my front page that shows my normal blog posts.
Here’s what I did: I made all of my guest posts into blog posts but kept them from showing up on the front page. So that you know what I’m talking about, you can check out my new My Guest Posts page.
Here’s how I did it:
- Created a “My Guest Posts” category.
- Created a blog post for each one of my guest posts and published them with the date each one was published on. Each post is in the “My Guest Posts” category.
- Use the Ultimate Category Excluder plugin to keep all of the posts in the “My Guest Posts” category off of the front page of my blog. (You can use this plugin to keep them out of your RSS feed, if you’d like.)
- Edited the link in my nav menu to go to the “My Guest Posts” category page, which is at http://blog.osmosio.com/category/my-guest-posts/. I did this with the Page Links To plugin.
- Got rid of the old “My Guest Posts” page.
Ta-da! Now whenever I write a new guest post, I’ll make a new post at Blogging Bookshelf and link to it. And when I do this, those who are subscribed to my RSS feed will see it as a new post.
Over to you!
One last thing… Realize that you can do some combination of these. For example, Rick writes a short blog post about each guest post in addition to linking to them in his sidebar.
So now it’s question time!
- Have you written guest posts? If so, how many? If not, why not?
- How do you display, show off, or inform people of your guest posts?
- Which of the above-mentioned 4 options do you like the best?
Thanks! I’m really looking forward to reading the comments on this one :)